01
Demand
Build visibility and offers around emergency, repair, installation demand in the territories the team can serve.
All home-service industries
Mechanical and Essential
Plumbing marketing that reaches the whole company.
A missed call can be a lost job. Local visibility, speed to answer, service-area control, technician handoff, and call-value tracking are core.
EmergencyRepairInstallation
The operating objective
Create more of the right work without breaking response, capacity, quality, or margin.
One customer journey
The five engines behind plumbing growth.
02
Sales
Define the qualification, booking, estimate, options, and follow-up path for each major job type.
03
Administration
Make source, contact, schedule, owner, status, sold scope, and cash visible in the system of record.
04
Delivery
Match the promise to capacity, field standards, quality control, and a complete customer closeout.
05
Leadership
Give the team clear ownership, scorecards, meeting rhythms, and an escalation path that does not depend on the owner.
Measure the handoff
The numbers need a definition before they need a dashboard.
Downpour establishes what each stage means, where the record lives, and who owns it. Missing data remains unknown until the destination proves the outcome.
01
Calls answered
Reviewed with job mix, timing, source, capacity, and economics before it becomes a growth decision.
02
Jobs booked
Reviewed with job mix, timing, source, capacity, and economics before it becomes a growth decision.
03
Average ticket
Reviewed with job mix, timing, source, capacity, and economics before it becomes a growth decision.
04
Revenue per technician
Reviewed with job mix, timing, source, capacity, and economics before it becomes a growth decision.
Adjacent playbooks
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HVAC
Emergency service, maintenance, replacement, and membership demand.
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Electrical
Service calls, panels, generators, lighting, and installation work.
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Solar
Education, appointment setting, financing, and long-cycle sales support.
Open playbookStart with the real constraint